Frames Data Blog

MYTH:  Older patients won't go online for eyewear

Written by Tom Doyle | August 20, 2024 at 12:15 PM

This assumption about older patients may need to be kicked to the curb.

Think older patients won't look at eyewear online? 

A recent review of our internal metrics shows that this assumption may be incorrect. While it's true that My Frame Gallery will appeal to younger patients, older patients are also using My Frame Gallery.

In fact, over 28% of all My Frame Gallery visitors are over the age of 55, and over 10% are 65+.

This shouldn't really be surprising though.  It's been nearly 30 years since the internet and email became widespread in office environments. Someone now in their mid-50s would have started using this technology in their late 20s.

What's your take away from this?  Even if your practice serves an older demographic, many of your patients are already online and will use My Frame Gallery. 

 

 

Ready to get started with My Frame Gallery? Here are 5 ways you can take the next step:

  1. Request information
  2. Request a demo
  3. Order now (existing Frames Data subscribers should call in to add My Frame Gallery to your existing account)
  4. Call us (for single location practices) at 1-800-821-6069 ext 3.
  5. Call us (multiple location practices) at 1-800-821-6069 ext 4.