--- title: Frames Data Blog | Tom Doyle (4) description: Tom Doyle is Frames Data’s Director of Marketing & Key Accounts, and has been working as a marketer within the optical industry for over 10 years. In that time he’s worked with many software companies on new integrations, and has developed an understanding of what works and what doesn’t. Tom is also keenly interested in productivity methodology, the color orange used in marketing, and karaoke. He is also a die-hard cat person. (4) --- [![Blog Logo 2.png](https://blog.framesdata.com/hs-fs/hubfs/Frames%20Data%20Logos/Blog%20Logo%202.png?width=797&name=Blog%20Logo%202.png "Blog Logo 2.png")](https://blog.framesdata.com) - [Home](https://blog.framesdata.com) - [About Us](https://info.framesdata.com/about-us) - [Contact Us](http://www.framesdata.com/support/contact-us) - [Technical Support](http://www.framesdata.com/support) [![Go to FramesData.com](https://no-cache.hubspot.com/cta/default/2250177/310caf41-5139-4b07-85fa-778e6c9ea9d7.png)](https://cta-redirect.hubspot.com/cta/redirect/2250177/310caf41-5139-4b07-85fa-778e6c9ea9d7) Search \< Previous page Next page \> Subscribe ### Subscribe to Email Updates Select Topics - [Frame Brands (169)](https://blog.framesdata.com/topic/frame-brands) - [News, Events, and More (162)](https://blog.framesdata.com/topic/news-events-and-more) - [My Frame Gallery (109)](https://blog.framesdata.com/topic/my-frame-gallery) - [Using Frames Data (107)](https://blog.framesdata.com/topic/using-frames-data) - [Optical Marketing (19)](https://blog.framesdata.com/topic/optical-marketing) - [My Frame Gallery Practice Profiles (15)](https://blog.framesdata.com/topic/my-frame-gallery-practice-profiles) - [My Frame Gallery Best Practices (13)](https://blog.framesdata.com/topic/my-frame-gallery-best-practices) - [My Frame Gallery Set-Up (10)](https://blog.framesdata.com/topic/my-frame-gallery-set-up) - [Inventory (7)](https://blog.framesdata.com/topic/inventory) - [OfficeMate (6)](https://blog.framesdata.com/topic/officemate) - [Videos (4)](https://blog.framesdata.com/topic/videos) # Latest Blog Post ![](https://blog.framesdata.com/hubfs/ROB%20article%202.png) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [My Frame Gallery Practice Profiles](https://blog.framesdata.com/topic/my-frame-gallery-practice-profiles) ## [3 Solutions to Independent Optometry’s 3 Biggest Challenges](https://blog.framesdata.com/3-solutions-to-independent-optometrys-3-biggest-challenges) This practice implemented My Frame Gallery in their strategy for staying competitive with Online Retailers. [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on January 3, 2023 at 8:15 AM     [![](https://blog.framesdata.com/hubfs/ROB%20article%202.png)](https://blog.framesdata.com/3-solutions-to-independent-optometrys-3-biggest-challenges) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [My Frame Gallery Practice Profiles](https://blog.framesdata.com/topic/my-frame-gallery-practice-profiles) ##### [3 Solutions to Independent Optometry’s 3 Biggest Challenges](https://blog.framesdata.com/3-solutions-to-independent-optometrys-3-biggest-challenges) This practice implemented My Frame Gallery in their strategy for staying competitive with Online Retailers. [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on January 3, 2023 at 8:15 AM [Read More](https://blog.framesdata.com/3-solutions-to-independent-optometrys-3-biggest-challenges) [![](https://blog.framesdata.com/hubfs/mfg_winter_splash_graphics1122_sm_13.jpeg)](https://blog.framesdata.com/winter-splash-pages-for-my-frame-gallery2022) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery) ##### [New Winter Splash Pages for My Frame Gallery](https://blog.framesdata.com/winter-splash-pages-for-my-frame-gallery2022) Update your Gallery for the season!  New Winter splash pages are now available. [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on December 8, 2022 at 1:35 PM [Read More](https://blog.framesdata.com/winter-splash-pages-for-my-frame-gallery2022) [![](https://blog.framesdata.com/hubfs/Fall%20and%20Halloween%202022%20splash%20page%20facebook%20(Facebook%20Post).png)](https://blog.framesdata.com/fall-splash-pages-for-my-frame-gallery) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery) ##### [Fall Splash Pages for My Frame Gallery](https://blog.framesdata.com/fall-splash-pages-for-my-frame-gallery) Update your Gallery for the season!  New Halloween and Fall-themed splash pages are now available. [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on October 11, 2022 at 4:30 PM [Read More](https://blog.framesdata.com/fall-splash-pages-for-my-frame-gallery) [![](https://blog.framesdata.com/hubfs/VEW%202022%20blog%20cover%20(3).gif)](https://blog.framesdata.com/frames-data-booth-p21053-for-vision-expo-west-2022) [News, Events, and More](https://blog.framesdata.com/topic/news-events-and-more) ##### [Frames Data @ Booth P21053 for Vision Expo West 2022](https://blog.framesdata.com/frames-data-booth-p21053-for-vision-expo-west-2022) Attending Vision Expo West?  We'd love to see you at booth #P21053. [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on August 30, 2022 at 12:58 PM [Read More](https://blog.framesdata.com/frames-data-booth-p21053-for-vision-expo-west-2022) [![](https://blog.framesdata.com/hubfs/pool%20(Facebook%20Cover).png)](https://blog.framesdata.com/summer-splash-pages-for-my-frame-gallery) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery) ##### [Summer Splash Pages for My Frame Gallery](https://blog.framesdata.com/summer-splash-pages-for-my-frame-gallery) We've added new summer splash pages for My Frame Gallery.  Add one of these seasonal images to your Gallery and dial up the heat! [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on July 22, 2022 at 9:15 AM [Read More](https://blog.framesdata.com/summer-splash-pages-for-my-frame-gallery) [![](https://blog.framesdata.com/hubfs/clarionqr2.png)](https://blog.framesdata.com/clarion-optometry-group) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [My Frame Gallery Practice Profiles](https://blog.framesdata.com/topic/my-frame-gallery-practice-profiles), [My Frame Gallery Best Practices](https://blog.framesdata.com/topic/my-frame-gallery-best-practices) ##### [Easy, Practical, Amazing...An optometry practice talks My Frame Gallery](https://blog.framesdata.com/clarion-optometry-group) Julian Valenzuela of Clarion Optometry Group walks us through his experience with *My Frame Gallery*, and we highlight the ways... [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on May 5, 2022 at 12:39 PM [Read More](https://blog.framesdata.com/clarion-optometry-group) [![](https://blog.framesdata.com/hubfs/EE227D9A-0853-4E0C-B1A3-35ABF9CAEB0E-GIF.gif)](https://blog.framesdata.com/new-for-spring-2022-my-frame-gallery-updates) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery) ##### [Spring 2022 My Frame Gallery Updates](https://blog.framesdata.com/new-for-spring-2022-my-frame-gallery-updates) We've just released the Spring 2022 package of My Frame Gallery updates, which include several items designed to help... [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on April 14, 2022 at 10:00 AM [Read More](https://blog.framesdata.com/new-for-spring-2022-my-frame-gallery-updates) [![](https://blog.framesdata.com/hubfs/VEE%202022%20(Facebook%20Cover).png)](https://blog.framesdata.com/visit-booth-p2543-at-vision-expo-east-2022) [News, Events, and More](https://blog.framesdata.com/topic/news-events-and-more) ##### [Visit Booth P2543 at Vision Expo East 2022](https://blog.framesdata.com/visit-booth-p2543-at-vision-expo-east-2022) Frames Data will have a $100 drawing for you to enter, demos to watch, free brochures, show specials and more. [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on March 24, 2022 at 2:15 PM [Read More](https://blog.framesdata.com/visit-booth-p2543-at-vision-expo-east-2022) [![](https://blog.framesdata.com/hubfs/emailforopticalblogpost2.jpg)](https://blog.framesdata.com/marketing-your-optical-with-my-frame-gallery-announcement-email) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing) ##### [Optical Marketing with My Frame Gallery: the Announcement Email](https://blog.framesdata.com/marketing-your-optical-with-my-frame-gallery-announcement-email) ###### Sample email included below! My Frame Gallery can help you re-engage with your existing patient base and encourage a repeat... [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on February 24, 2022 at 12:15 AM [Read More](https://blog.framesdata.com/marketing-your-optical-with-my-frame-gallery-announcement-email) [![](https://blog.framesdata.com/hubfs/pageviews-png.png)](https://blog.framesdata.com/winter-2022-product-update-my-frame-gallery) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery) ##### [Winter 2022 Product Update: My Frame Gallery](https://blog.framesdata.com/winter-2022-product-update-my-frame-gallery) Announcing new features, including additional traffic reports, a built-in QR code, and customizable title and meta descriptions... [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on January 24, 2022 at 9:22 AM [Read More](https://blog.framesdata.com/winter-2022-product-update-my-frame-gallery) [![](https://blog.framesdata.com/hubfs/social-suggested-images/Add%20a%20heading%20(7).png)](https://blog.framesdata.com/holiday-splash-pages) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing) ##### [Dress your Gallery for the Holidays!](https://blog.framesdata.com/holiday-splash-pages) Add a festive look to your Gallery with these all-new holiday and winter-themed splash pages. [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on December 16, 2021 at 8:15 AM [Read More](https://blog.framesdata.com/holiday-splash-pages) [![](https://blog.framesdata.com/hubfs/facebookadthumb.png)](https://blog.framesdata.com/do-facebook-ads-work-for-eye-care-practices) [Using Frames Data](https://blog.framesdata.com/topic/using-frames-data) ##### [Do Facebook Ads Work for Eye Care Practices?](https://blog.framesdata.com/do-facebook-ads-work-for-eye-care-practices) *Interested in how to put Facebook to work for your practice? Today's post about Facebook advertising comes to us from our...* [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on November 8, 2021 at 10:15 AM [Read More](https://blog.framesdata.com/do-facebook-ads-work-for-eye-care-practices) - [Prev](https://blog.framesdata.com/author/tom-doyle/page/3) - [2](https://blog.framesdata.com/author/tom-doyle/page/2) - [3](https://blog.framesdata.com/author/tom-doyle/page/3) - [4](https://blog.framesdata.com/author/tom-doyle/page/4) - [5](https://blog.framesdata.com/author/tom-doyle/page/5) - [6](https://blog.framesdata.com/author/tom-doyle/page/6) - [Next](https://blog.framesdata.com/author/tom-doyle/page/5) ## Leave a comment Written by Written by Author #### Contact Frames Data has provided frame information to eye care professionals since 1968. Includes styles from major frame companies, including **Marchon, Luxottica, Safilo, Marcolin, Tura, Oakley, ProDesign, Europa, Morel, Kenmark, McGee, ClearVision** and many, many more. Software integrations include OfficeMate, CrystalPM, MaximEyes, My Vision Express, Compulink and dozens more. 283-299 Market Street 2 Gateway Center, 4th Floor Newark NJ 07102 Technical Support: 1-800-821-6069 Ext. 1 [techsupport@jobson.com](mailto:techsupport@jobson.com) #### Site map - [Home](https://blog.framesdata.com) - [About Us](https://info.framesdata.com/about-us) - [Contact Us](http://www.framesdata.com/support/contact-us) - [Technical Support](http://www.framesdata.com/support) #### Subscribe to Our Newsletter ### Always be up-to-date with the latest from Frames Data. New frames, how-to posts, ways to manage your frame dispensary and more. Copyright © 2021 Frames Data. 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