--- title: Frames Data Blog | Optical Marketing description: Optical Marketing | Frames Data has provided frame information to eye care professionals since 1968. Includes styles from major frame companies, including Marchon, Luxottica, Safilo, Marcolin, Tura, Oakley, ProDesign, Europa, Morel, Kenmark, McGee, ClearVision and many more. Software integrations include OfficeMate, CrystalPM, MaximEyes, My Vision Express, Compulink and dozens more. --- [![Blog Logo 2.png](https://blog.framesdata.com/hs-fs/hubfs/Frames%20Data%20Logos/Blog%20Logo%202.png?width=797&name=Blog%20Logo%202.png "Blog Logo 2.png")](https://blog.framesdata.com) - [Home](https://blog.framesdata.com) - [About Us](https://info.framesdata.com/about-us) - [Contact Us](http://www.framesdata.com/support/contact-us) - [Technical Support](http://www.framesdata.com/support) [![Go to FramesData.com](https://no-cache.hubspot.com/cta/default/2250177/310caf41-5139-4b07-85fa-778e6c9ea9d7.png)](https://cta-redirect.hubspot.com/cta/redirect/2250177/310caf41-5139-4b07-85fa-778e6c9ea9d7) Search \< Previous page Next page \> Subscribe ### Subscribe to Email Updates Select Topics - [Frame Brands (170)](https://blog.framesdata.com/topic/frame-brands) - [News, Events, and More (162)](https://blog.framesdata.com/topic/news-events-and-more) - [My Frame Gallery (109)](https://blog.framesdata.com/topic/my-frame-gallery) - [Using Frames Data (107)](https://blog.framesdata.com/topic/using-frames-data) - [Optical Marketing (19)](https://blog.framesdata.com/topic/optical-marketing) - [My Frame Gallery Practice Profiles (15)](https://blog.framesdata.com/topic/my-frame-gallery-practice-profiles) - [My Frame Gallery Best Practices (13)](https://blog.framesdata.com/topic/my-frame-gallery-best-practices) - [My Frame Gallery Set-Up (10)](https://blog.framesdata.com/topic/my-frame-gallery-set-up) - [Inventory (7)](https://blog.framesdata.com/topic/inventory) - [OfficeMate (6)](https://blog.framesdata.com/topic/officemate) - [Videos (4)](https://blog.framesdata.com/topic/videos) # Latest Blog Post ![](https://blog.framesdata.com/hubfs/facebookopticalads.png) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing) ## [Are online retailers stealing your patients on Facebook?](https://blog.framesdata.com/are-online-retailers-stealing-your-patients-on-facebook) In one short session on Facebook, I saw dozens of ads to buy glasses online.  [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on February 20, 2023 at 10:45 AM     [![](https://blog.framesdata.com/hubfs/facebookopticalads.png)](https://blog.framesdata.com/are-online-retailers-stealing-your-patients-on-facebook) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing) ##### [Are online retailers stealing your patients on Facebook?](https://blog.framesdata.com/are-online-retailers-stealing-your-patients-on-facebook) In one short session on Facebook, I saw dozens of ads to buy glasses online.  [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on February 20, 2023 at 10:45 AM [Read More](https://blog.framesdata.com/are-online-retailers-stealing-your-patients-on-facebook) [![](https://blog.framesdata.com/hubfs/emailforopticalblogpost2.jpg)](https://blog.framesdata.com/marketing-your-optical-with-my-frame-gallery-announcement-email) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing) ##### [Optical Marketing with My Frame Gallery: the Announcement Email](https://blog.framesdata.com/marketing-your-optical-with-my-frame-gallery-announcement-email) ###### Sample email included below! My Frame Gallery can help you re-engage with your existing patient base and encourage a repeat... [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on February 24, 2022 at 12:15 AM [Read More](https://blog.framesdata.com/marketing-your-optical-with-my-frame-gallery-announcement-email) [![](https://blog.framesdata.com/hubfs/social-suggested-images/Add%20a%20heading%20(7).png)](https://blog.framesdata.com/holiday-splash-pages) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing) ##### [Dress your Gallery for the Holidays!](https://blog.framesdata.com/holiday-splash-pages) Add a festive look to your Gallery with these all-new holiday and winter-themed splash pages. [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on December 16, 2021 at 8:15 AM [Read More](https://blog.framesdata.com/holiday-splash-pages) [![](https://blog.framesdata.com/hubfs/How%20to%20Use%20QR%20Codes%20to%20Promote%20Your%20Gallery%20(2).png)](https://blog.framesdata.com/using-qr-codes-to-market-your-gallery) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing) ##### [How to use QR Codes to promote your Frame Gallery](https://blog.framesdata.com/using-qr-codes-to-market-your-gallery) *An underused tool has seen a surge in popularity during the pandemic.  Here's how to use it effectively to promote your business.* [![Gregory Stachowiak](https://blog.framesdata.com/hubfs/white%20logo%20on%20blue.gif) By Gregory Stachowiak](https://blog.framesdata.com/author/gregory-stachowiak) on November 1, 2021 at 8:45 AM [Read More](https://blog.framesdata.com/using-qr-codes-to-market-your-gallery) [![](https://blog.framesdata.com/hubfs/NSD.png)](https://blog.framesdata.com/direct-links-to-boost-sunwear-back-to-school-sales) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing), [My Frame Gallery Best Practices](https://blog.framesdata.com/topic/my-frame-gallery-best-practices) ##### [Direct Links to Boost Sunwear & Back-to-School Sales](https://blog.framesdata.com/direct-links-to-boost-sunwear-back-to-school-sales) Just in time for National Sunglasses Day and Back to School season, *My Frame Gallery* now offers direct links to sunwear and... [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on June 17, 2021 at 9:15 AM [Read More](https://blog.framesdata.com/direct-links-to-boost-sunwear-back-to-school-sales) [![](https://blog.framesdata.com/hubfs/DBLinkscover.jpg)](https://blog.framesdata.com/new-brand-links-for-my-frame-gallery) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing), [My Frame Gallery Best Practices](https://blog.framesdata.com/topic/my-frame-gallery-best-practices) ##### [Brand Links for My Frame Gallery](https://blog.framesdata.com/new-brand-links-for-my-frame-gallery) Connect your brand-related marketing directly to your virtual showroom and add a whole new level of engagement. [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on May 25, 2021 at 8:48 AM [Read More](https://blog.framesdata.com/new-brand-links-for-my-frame-gallery) [![](https://blog.framesdata.com/hubfs/Improve%20Office%20Efficiency.jpg)](https://blog.framesdata.com/the-opportunities-challenges-of-selling-online) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing) ##### [The Opportunities & Challenges of Selling Online](https://blog.framesdata.com/the-opportunities-challenges-of-selling-online) This guest post is provided by our friends at [Innereactive](https://www.getinnexus.com/course/the-opportunities-challenges-of-selling-online/), a full-service marketing agency specializing in solutions for the... [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on January 7, 2021 at 2:00 PM [Read More](https://blog.framesdata.com/the-opportunities-challenges-of-selling-online) [![](https://imatrix.com/wp-content/uploads/sites/12/2020/08/2009_seo_guide_blog_gallery-1024x538.jpg)](https://blog.framesdata.com/your-seo-guide-to-optimizing-your-optometry-website) [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing) ##### [Your SEO Guide to Optimizing Your Optometry Website](https://blog.framesdata.com/your-seo-guide-to-optimizing-your-optometry-website) Today's guest post is from our friends at iMatrix.    Read the original post [here](https://imatrix.com/blog/your-seo-guide-to-optimizing-your-optometry-website/). [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on September 17, 2020 at 8:30 AM [Read More](https://blog.framesdata.com/your-seo-guide-to-optimizing-your-optometry-website) [![](https://blog.framesdata.com/hubfs/purplecomputer.png)](https://blog.framesdata.com/your-competition-has-eyewear-on-a-website.-you-can-too) [Using Frames Data](https://blog.framesdata.com/topic/using-frames-data), [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing) ##### [Your competition displays eyewear online (and you should too)](https://blog.framesdata.com/your-competition-has-eyewear-on-a-website.-you-can-too) The Omnichannel approach has become "expected" and not just "nice to have".  It's time to get your practice onboard.  [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on July 8, 2019 at 8:46 AM [Read More](https://blog.framesdata.com/your-competition-has-eyewear-on-a-website.-you-can-too) [![](https://blog.framesdata.com/hubfs/natsunday.png)](https://blog.framesdata.com/national-sunglasses-day) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing) ##### [National Sunglasses Day Social Media Toolkit](https://blog.framesdata.com/national-sunglasses-day) Use this downloadable toolkit to promote your Frame Gallery on Facebook, Twitter, and Instagram [![Madeline Karp](https://blog.framesdata.com/hubfs/IMG_6487_WebOriginal-2.jpg) By Madeline Karp](https://blog.framesdata.com/author/madeline-karp) on June 17, 2019 at 8:57 AM [Read More](https://blog.framesdata.com/national-sunglasses-day) [![](https://blog.framesdata.com/hubfs/heartglasses.png)](https://blog.framesdata.com/download-these-free-frame-gallery-images-social-media) [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing) ##### [Social Media Toolkits to promote your Frame Gallery](https://blog.framesdata.com/download-these-free-frame-gallery-images-social-media) Download these free toolkits to use on Facebook, Twitter, and Instagram [![Madeline Karp](https://blog.framesdata.com/hubfs/IMG_6487_WebOriginal-2.jpg) By Madeline Karp](https://blog.framesdata.com/author/madeline-karp) on June 3, 2019 at 8:53 AM [Read More](https://blog.framesdata.com/download-these-free-frame-gallery-images-social-media) [![](https://blog.framesdata.com/hubfs/webroomingebookcover.jpg)](https://blog.framesdata.com/how-to-compete-in-the-age-of-online-retail-free-ebook-for-optical-retailers) [Using Frames Data](https://blog.framesdata.com/topic/using-frames-data), [My Frame Gallery](https://blog.framesdata.com/topic/my-frame-gallery), [Optical Marketing](https://blog.framesdata.com/topic/optical-marketing) ##### [How to Compete in the Age of Online Retail \[FREE EBOOK\]](https://blog.framesdata.com/how-to-compete-in-the-age-of-online-retail-free-ebook-for-optical-retailers) Your guide to Webrooming, and how My Frame Gallery can help you use it to your advantage. [![Tom Doyle](https://app.hubspot.com/settings/avatar/847f3e676cf131b483c37cecdaac7120) By Tom Doyle](https://blog.framesdata.com/author/tom-doyle) on May 13, 2019 at 8:50 AM [Read More](https://blog.framesdata.com/how-to-compete-in-the-age-of-online-retail-free-ebook-for-optical-retailers) - [Prev](https://blog.framesdata.com/topic/optical-marketing/page/0) - [1](https://blog.framesdata.com) - [2](https://blog.framesdata.com/topic/optical-marketing/page/2) - [Next](https://blog.framesdata.com/topic/optical-marketing/page/2) ## Leave a comment Written by Written by Author #### Contact Frames Data has provided frame information to eye care professionals since 1968. Includes styles from major frame companies, including **Marchon, Luxottica, Safilo, Marcolin, Tura, Oakley, ProDesign, Europa, Morel, Kenmark, McGee, ClearVision** and many, many more. Software integrations include OfficeMate, CrystalPM, MaximEyes, My Vision Express, Compulink and dozens more. 283-299 Market Street 2 Gateway Center, 4th Floor Newark NJ 07102 Technical Support: 1-800-821-6069 Ext. 1 [techsupport@jobson.com](mailto:techsupport@jobson.com) #### Site map - [Home](https://blog.framesdata.com) - [About Us](https://info.framesdata.com/about-us) - [Contact Us](http://www.framesdata.com/support/contact-us) - [Technical Support](http://www.framesdata.com/support) #### Subscribe to Our Newsletter ### Always be up-to-date with the latest from Frames Data. New frames, how-to posts, ways to manage your frame dispensary and more. Copyright © 2021 Frames Data. All rights reserved. - [Home](https://blog.framesdata.com) - [About Us](https://info.framesdata.com/about-us) - [Contact Us](http://www.framesdata.com/support/contact-us) - [Technical Support](http://www.framesdata.com/support)