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Work Smarter, My Frame Gallery, Optical Marketing

Your competition displays eyewear online.  You should too.

The Omnichannel approach has become "expected" and not just "nice to have".  It's time to get your practice onboard. 

Recently, I visited a local New York City location of a major optical retailer. 

A salesperson asked if I needed help, and I asked if the frame I was looking at was offered in other colors.  She went back to the front desk, retrieved a tablet and pulled up their website. 

Tom Doyle
By Tom Doyle
on July 8, 2019 at 8:46 AM
   
Your competition displays eyewear online.  You should too.
The Omnichannel approach has become "expected" and not just "nice to have".  It's time to get your practice onboard. 

...

Tom Doyle
By Tom Doyle
on July 8, 2019 at 8:46 AM
Free National Sunglasses Day Social Media Toolkit for Frame Galleries
Use this downloadable toolkit to promote your Frame Gallery on Facebook, Twitter, and Instagram

Get your shades ready - ...

Madeline Karp
By Madeline Karp
on June 17, 2019 at 8:57 AM
Meet us in St. Louis (at Optometry's Meeting)
You'll find us in the exhibit hall, at booth #312

If you're attending Optometry's Meeting, we'd love to see you!

It's the...

Tom Doyle
By Tom Doyle
on June 6, 2019 at 8:30 AM
Social Media Toolkits to promote your Frame Gallery
Download these free toolkits to use on Facebook, Twitter, and Instagram

Your Frame Gallery is up and running. Now it's time...

Madeline Karp
By Madeline Karp
on June 3, 2019 at 8:53 AM
My Frame Gallery Resource Guide
Getting started with My Frame Gallery for your optical retail?  Use this round up of posts and resources as your guide.
Tom Doyle
By Tom Doyle
on June 2, 2019 at 8:21 AM
How to Compete in the Age of Online Retail [FREE EBOOK for Optical Retailers]
Your guide to Webrooming, and how My Frame Gallery can help you use it to your advantage.

If you are an independent or small...

Tom Doyle
By Tom Doyle
on May 13, 2019 at 8:50 AM
New Metrics Dashboard for My Frame Gallery
It's on-demand insight into patient engagement:  Pageviews, Sessions, Top Brands & more

Want to know how your Gallery is...

Madeline Karp
By Madeline Karp
on May 2, 2019 at 8:18 AM
Auto Brand Update 2.0: What You Need To Know

New and improved!  Automatic Brand Updates program keeps your online gallery current for you.

Do you want your online frame...

Madeline Karp
By Madeline Karp
on April 15, 2019 at 8:49 AM
Coming to My Frame Gallery in Spring 2019

The next release of My Frame Gallery is almost ready.  Here's a sneak peek at what we're working on for release in the...

Tom Doyle
By Tom Doyle
on April 1, 2019 at 8:47 AM
Vision Expo To-Do: My Frame Gallery @ Booth #2574

Vision Expo is the perfect place to gather information about products and services your practice needs. 

That's why Frames...

Tom Doyle
By Tom Doyle
on March 11, 2019 at 8:34 AM
Spin the Wheel at Vision Expo East booth #2574
My Frame Gallery seminars and the Frames Data prize wheel are at a new booth location

Vision Expo East is right around the...

Tom Doyle
By Tom Doyle
on February 28, 2019 at 12:04 PM
My Frame Gallery Now Certified HIPAA Compliant

Ensuring that patient information remains protected is of vital importance to healthcare organizations of all stripes. One...

Tom Doyle
By Tom Doyle
on January 28, 2019 at 8:26 AM

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